PRIVACY POLICY
Artha Project is committed to protecting your personal data and respecting your privacy. This Privacy Policy outlines how we collect, use, disclose, and safeguard your information when you visit our website at arthaproject.com. We uphold the highest standards of data protection in accordance with applicable privacy laws, including the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA).
1. COMMITMENT TO PRIVACY AND DATA PROTECTION
Artha Project is built on a foundation of trust and transparency. We are deeply committed to maintaining the confidentiality, integrity, and security of your personal information. We collect and process your data responsibly and in strict compliance with all applicable data privacy regulations.
2. SCOPE OF POLICY AND DATA CONTROLLER ROLE
This Privacy Policy applies to all personal data collected through our website, arthaproject.com, and any related communications and services. Artha Project is the data controller responsible for determining the purposes and means of processing your personal data. If you have any questions about this Policy or our privacy practices, you may contact us at [email protected].
3. CATEGORIES OF DATA PROCESSED
We may collect and process the following categories of personal data:
a. Usage Data
Includes information about how you use our website, including your IP address, access times, browser type and version, device identifiers, referring pages, and interactions with website features.
b. Account Data
Includes information you provide when registering an account or as part of our services, such as your name, address, email address, telephone number, and login details.
c. Profile Data
Includes your preferences, behavior, purchasing history, feedback, and survey responses that help us tailor our services to your interests.
d. Communication Data
Includes records of communications with us, including support queries, email messages, and contact form submissions.
e. Technical Data
Includes information collected from your device such as operating system, screen resolution, hardware version, device settings, browser settings, and other system configuration data.
f. Transaction Data
Includes information related to payments and purchases made via arthaproject.com, including billing address, payment method, delivery details, and transaction history.
g. Preference Data
Includes marketing and communication preferences, subscription status, product interest indicators, and opt-in or opt-out records.
4. LEGAL BASES FOR PROCESSING
We process your personal data under the following lawful bases:
– Consent: When you provide explicit permission to process your data for specific purposes (e.g., newsletter subscriptions).
– Contractual Necessity: When processing is necessary to fulfill a contract with you (e.g., providing purchased services or products).
– Legal Obligation: Where processing is required to comply with relevant legal requirements.
– Legitimate Interests: When processing supports our legitimate interests (e.g., improving website services or protecting against fraud), provided that such interests do not override your fundamental rights and freedoms.
5. YOUR RIGHTS UNDER GDPR AND CCPA
As a data subject under GDPR and a consumer under CCPA, you have the following rights:
– Right of Access: You may request confirmation and access to your personal data we hold.
– Right to Rectification: You may request corrections or updates to your information.
– Right to Erasure: You have the right to request that your data be deleted, subject to certain legal restrictions.
– Right to Restriction: You may request restricted processing of your data under certain conditions.
– Right to Data Portability: You may request a copy of your data in a structured, commonly used format.
– Right to Object: You may object to processing based on legitimate interests or direct marketing.
– Right to Not Be Subject to Automated Decision-Making: We do not make decisions based solely on automated processing that significantly affect you.
– Right to Opt-Out (for California residents): You have the right to opt-out of the sale of personal data, if applicable.
To exercise your rights, contact us at [email protected]. We may need to verify your identity to process your request.
6. SECURITY MEASURES
Artha Project implements robust technical and organizational measures to safeguard your personal data, including:
– AES-256 encryption for data in transit and at rest
– Role-based access controls and authentication mechanisms
– Regular backups and tested disaster recovery procedures
– Ongoing staff training and internal compliance audits
– System monitoring and vulnerability assessments
While we strive to protect your data, no system is entirely immune from threats. We urge you to take appropriate precautions when using the internet.
7. INTERNATIONAL TRANSFERS
Where personal data is transferred outside of the European Economic Area (EEA) or other jurisdictions with data protection laws, we ensure appropriate safeguards are in place, including standard contractual clauses as approved by the European Commission. We adhere to all applicable regional data transfer requirements, ensuring lawful and secure cross-border processing.
8. DATA RETENTION
We retain personal data only for as long as necessary to fulfill the purposes for which it was collected:
– Usage Data: Retained for 12 months for analytics and diagnostics
– Account Data: Retained until account deletion or as required by law
– Profile and Preference Data: Retained for 24 months or until revocation of consent
– Transaction Data: Retained for 7 years for lawful accounting and tax requirements
– Communication Data: Retained for 18 months for service quality and dispute resolution
– Technical Data: Retained for 12 months to support technical operations
Upon expiration of the retention period, data is securely deleted or anonymized.
9. COOKIE POLICY
We use cookies and similar tracking technologies on arthaproject.com to enhance your browsing experience:
– Essential Cookies: Required for website functionality and security (e.g., login authentication)
– Preference Cookies: Store your language, customization and use settings
– Performance Cookies: Analyze website usage and monitor functionality
– Analytics Cookies: Collect insight into usage patterns for service improvement
– Advertising Cookies: Where applicable, assist in delivering relevant ads
10. COOKIE MANAGEMENT & COMPLIANCE
In compliance with GDPR and CCPA, users are provided with clear information about our use of cookies and options to manage or revoke consent. You may manage your cookie preferences through your browser settings or via the cookie consent tool on our site. You may also opt-out of analytics and personalized advertising cookies using third-party tools like YourAdChoices or EU-based opt-out mechanisms.
11. CHILDREN’S DATA
We do not knowingly collect or process personal data from children under the age of 13. If we become aware that personal information from such individuals has been collected inadvertently, we will take appropriate action to delete such information from our records. Parents or guardians who believe their child has provided personal data may contact us at [email protected].
12. POLICY UPDATES
We may update this Privacy Policy from time to time to reflect changes in legal, technical, or operational requirements. Material changes will be communicated visibly on arthaproject.com or via email if appropriate. Continued use of the site following these updates indicates your acknowledgment of the revised terms.
13. CONTACT
For any questions, data access requests, or privacy-related concerns, you may contact us at:
Email: [email protected]
We are committed to addressing your inquiries promptly and in accordance with applicable laws.
—
Artha Project remains dedicated to compliance with global data protection regulations. If you have any concerns about your privacy or the handling of your data, we encourage you to reach out to us directly at [email protected].